Paid Ads & Data Insights
Enhance your online presence with my tailored services. Choose from expert Ads management on Google, Facebook, and Instagram, or just opt comprehensive website tracking setup with Google Analytics. Each service delivers key insights, enabling smarter digital strategy decisions marking.
Why Paid Advertising is Essential for Your Business
In a digital world where standing out matters, paid advertising is a key player. It's not just about being seen; it's about making an impact. For businesses aiming to elevate brand awareness, drive immediate sales, or outshine competitors, paid ads are an invaluable tool.
Benefits
Targeted Reach
Paid ads cut through the noise to reach your specific audience. They're about connecting your message with the right people, at the right time.
Instant Impact
Looking for quick results? Paid advertising delivers. It's the go-to strategy for boosting traffic, generating leads, or increasing sales without the wait.
Measurable Outcomes
Every click, view, and conversion is tracked. This means you get real, actionable insights to fine-tune your campaigns and maximize effectiveness.
Competitive Advantage
In the bustling digital marketplace, paid ads give your business the spotlight it needs. They're your secret weapon in grabbing attention and staying ahead of the game.
Pay for Results, Not Management Fees —Performance Is All That Counts.
The approach is simple: I believe in paying for tangible results, not hidden fees. Performance is the priority, ensuring you receive value for every investment. Typically, compensation is tied to performance metrics, with fees around 15%. It's about accountability, transparency, and delivering real outcomes that matter to you.
My Value Proposition
Effective, Clear, and Budget-Friendly Advertising
Results Come First
Dedicated to delivering real results. I focus on essential business needs, ensuring your ads achieve more than just impressive metrics.
Honest Reporting
Get streamlined, clear online reports. My focus on transparency means you're always in the loop with campaign performance.
Smart Pricing
Top-quality advertising that's also budget-wise. Targeting the right customers for optimal spending ensures your investment works harder.
Using Data Smartly
Leveraging tools like Google Analytics and SEMrush, I dive into data to pinpoint customer desires and market trends, keeping your business ahead.
How does it work?
Step 1 - Discovery Call
We begin with a discovery call to understand your business, audience, and objectives.
Step 2 - Contract Signing
Formalizing our partnership with a contract that outlines terms and expectations.
Step 3 - Strategy Session
A deep dive into developing a tailored strategy, discussing goals, KPIs, and the path forward.
Step 4 - Account Setup
Setting up and configuring accounts on chosen platforms to launch your campaigns.
Step 5 - Campaign Launch
Kickstarting your campaign with optimized ads designed to perform.
Step 6 - Regular Reporting
Providing ongoing, detailed reports to keep you informed and engaged with the campaign’s progress.
Website Tracking Code (optional)
Price: CAD $30 – 120
(One-time fee)
- Set up Google Analytics and Google Tag Manager accounts for you
- Configure tracking codes to monitor website performance and visitor behaviour.
- Provide you with a comprehensive understanding of your website’s performance through data analysis.
- Create custom reports for data-driven decision-making.
- Offer insights and recommendations based on the collected data.
Paid ads are a form of digital advertising where you pay to display your ad on various online platforms. They work by targeting specific audiences based on demographics, interests, and behaviors. When users click on your ad, they’re directed to your website or landing page, increasing the chances of conversion. This method is highly effective for reaching a larger and more relevant audience quickly.
Your ad budget can start from $500 and vary greatly, tailored to your business size and goals. For stable performance, allocate a portion of the 15-20% of your monthly marketing budget to paid ads. This allows for effective testing and adjusting to meet your specific objectives and market needs.
Organic traffic refers to visitors who find your website naturally through search engines without any paid promotion. In contrast, paid traffic comes from visitors who click on your paid ads. While organic traffic is free and builds over time, paid traffic is faster and can be targeted more precisely. Both types are valuable and often work best in conjunction.
Google Analytics is a web analytics service that tracks and reports website traffic, providing insights into user behavior and preferences. Google Tag Manager is a tag management system that allows you to quickly and easily update tags and code snippets on your website, such as those intended for traffic analysis and marketing optimization. Together, they provide a powerful toolkit for understanding and enhancing your website’s performance.
Tracking codes are snippets of code added to your website that collect data on user interactions. These interactions can include page views, link clicks, form submissions, and more. This data is then sent to services like Google Analytics for analysis.
By setting up tracking codes, you’ll gain valuable insights into how visitors interact with your website. This data can inform your marketing strategies, website design choices, and help you understand what’s working well and what might need improvement.
You’ll receive insights on various aspects of your website’s performance, such as which pages are the most popular, where your traffic is coming from, how users navigate through your site, and the actions they take. Based on this data, I’ll provide recommendations on how to optimize your website for better user engagement and conversion rates.
Custom reports are tailored analyses that focus on specific metrics that are important to your business. Instead of sifting through all the data, you get clear, actionable insights into the areas that matter most to you, such as specific campaign performances, user demographics, or conversion pathways.
If you have multiple tracking codes and tags on your website, Google Tag Manager helps manage them efficiently in one place. This add-on involves setting up Tag Manager and migrating your existing tags into it.
This add-on includes setting up tracking for interactions on your social media platforms. It’s particularly useful if you’re running campaigns across social media and want to understand their impact on your website traffic and conversions.
Contact me
I would love to speak with you.
Feel free to reach out by filling out the form on the right side